What Makes Benjamin Moore Paint The Best?

What Makes Benjamin Moore Paint The Best? Research, Innovation & Quality

Benjamin Moore Paint Company manufactures the best paint because they continue to do research, create innovated technology and invest in designing a quality product. Benjamin Moore has eight research and development laboratories at our 80,000 square-foot facility in Flanders, NJ. At this research and development hub, more than 100 chemists, chemical engineers, technicians and support staff develop new products and ensure our formulations remain best-in-class. Each lab focuses on a different area of expertise, from evaluating color standards to enhancing high-performance coatings designed specifically for industrial facilities.

We continually test and improve our products, while researching and developing new coatings to meet the evolving needs of our customers. Many Benjamin Moore paints within various product lines are zero or low levels of volatile organic compounds (VOCs), including AURA^®, Regal^® Select, ben^®, Eco Spec^® WB, and Ultra Spec^® 500, among others. A majority of our architectural coating formulations range from 0-100 grams per liter (g/L) VOC, compared to previous formulations ranging from 100-250 g/L VOC.

Benjamin Moore Gennex^® Color Technology

Benjamin Moore Gennex® Color Technology provides one-of-its-kind color to the paint products. “Our team recognized if we made our own colorants, designed specifically for our paints, we could remove unnecessary chemicals that weaken paint—creating a formula that’s better, stronger and simpler.”